How have you leveraged your customer’s love for your technology, or interest in your model, to help grow your business?
It takes more than just a few periodic communications to encompass stakeholders and offering mundane products, but at discounted prices, isn’t going create an active following.
In today’s world, it’s hard to believe most companies still do not understand the value of creating an engaged audience for their products or companies.
Nearly every company will set up social pages, like Facebook and Twitter, and some even think that they’ve done their job by publishing the occasional press release, but the question you should be asking is;
Are you really maximizing these platforms to help propel your business?
Of shoppers conduct online research before making big purchases
-Retailing Today, 2014
Of marketers say that social media is important to their business
Social Media Examiner, 2015
Of people say they use Facebook for professional purposes
-HubSpot, 2017
Of all marketers indicated that their social media efforts have generated more exposure for their businesses
-Social Media Examiner, 2015
Of marketing technology represents the average marketing budget
-Gartner, 2016